Our Story
Blu Wellbeing Montreal, founded in 2019 by Silver Medalist Isabelle Houle, inspires self-care through innovative holistic massages known as Activated Massages.
Our mission is to revolutionize the massage industry, promoting Excellence, Innovation, Wellbeing, and Community.
Isabelle is revolutionizing the massage therapy industry with her innovative approach: Activated Massage.
Isabelle is a Holistic Wellbeing Leader with a unique blend of expertise that spans the realms of mind, body, and spirit.
In addition to leading her company Blu Wellbeing, Isabelle Houle extends her impact through workshops, where she imparts self-massage techniques to empower individuals in their well-being journey. At the core of Blu Wellbeing’s mission to inspire self-care, these workshops aim to equip individuals with the tools to take charge of their own well-being. Isabelle’s commitment to fostering community is further evident in her leadership of transformative women’s retreats, providing a space for participants to immerse themselves in various self-care practices. Drawing from her training in the ancient Mayan healing modality, Arvigo®, Isabelle seamlessly integrates abdominal massage into her services, workshops, and retreats. This inclusion serves as a holistic approach to regulate feminine energy, aligning with Isabelle’s dedication to enhancing well-being on multiple levels.